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Recently I have been helping out a friend who is launching an online/mobile weight loss product. The idea for his product is basically behavior modification, with the system interacting with you at a ‘time of need’. Anyway it’s a great idea, but while I was working on it, I had another  idea.  The basic concept is weight loss meets group deals. The premise would be quite simple: use peer pressure to help individuals...

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The other day, I stumbled upon a great idea turned to reality. Justin Gignac, a NYC based artist and entrepreneur bet his friend that he could sell anything as long as the packaging was cool enough. And what better to prove his point than to sell garbage. From there he invented some really cool packaging and a marketing hook and after selling a ridiculous amount of glass enclosed cubed trash to numerous countries through out the...

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I had an idea the other day for a new line of beverages that will most certainly own it’s fair slice of the market pie in years to come. The beverages which will make fun of some of the more popular drinks on the market, never by name but by concept, will all use puns to get across the product function. The first product launched in a long line of memorable and profitable drinks will be called Vani-TEA. Vani-TEA will be an iced...

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Here is a quick tip that is just awesome and ever since I found out about this site, I just can’t stop using it. Whenever you see a font out in the wild and you just love it, but can’t figure out what it is, simply take a picture of it. Same goes for when you are surfing ‘cyberspace’. Why? Because WhatTheFont.com, let’s you upload any image (you can also use a URL) and the site analyzes the font and not...

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The Background The other day a friend of mine was telling me a story about a new experience they had while buying a ticket to a media conference. As they were buying the ticket online the site offered her a $10 discount on the $25 ticket if she tweeted about the event. My friend took the invitation and tweeted out a pre-set phrase about how excited she was to attend this conference. The site redirected her back to the payment page and...

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